Message Block

A message block in an automation journey is a block that allows you to send automated messages to users based on predefined triggers. These messages can include text, images, links, or other multimedia content and are used to engage with users, provide information, or prompt specific actions. The message block helps streamline communication, ensuring timely and consistent interactions with your audience.

Options to Include in the Instagram Message Block:

The following options are available in the Instagram message block:

Message Text
You can add customised text for your Instagram journey as per your convenience.
Button
You can add buttons to your Instagram journey and connect these buttons to other blocks or actions.
Fallback Flow
The connected block or flow will be triggered if the user does not respond to this message. Alternatively, you can add failure branches for scenarios such as Not Sent, Not Delivered, Not Clicked, and Not Replied.

Options to Include in the Whatsapp Message Block:

The following options are available in the WhatsApp message block:

Header
You can add multimedia content such as text, images, videos, and documents in the header. If you prefer not to include multimedia content, you can select "None" in the header.
Body
Add text to the body of your WhatsApp journey as needed.
Button
Add buttons to your WhatsApp journey and connect them to other blocks or actions.
Footer (Optional)
You can set any text in the footer, which will be displayed at the bottom of the message.
Fallback Flow
If the user does not respond to the message, the connected block or flow will be triggered.

Prevent backtracking
This action prevents users from going back in the chat flow. You need to add text to prevent backtracking. If you enable this option, the configured message will be sent to the user if they click another button after clicking the first button and the flow execution.

Adding a Message Block in Journeys:

Access the Journey section in the BIK dashboard and navigate to the journey builder to set up the browsing block in journeys.
Click on the "Start Point" block and add any "IG triggers" or "WhatsApp triggers."
Choose the "Message" block from the Generic Message section for WhatsApp or Instagram.
Add the necessary details for the header, text, buttons, fallback flow or add failure branches and prevent backtracking for the message block.
Set the waiting time for the fallback flow.
Click "Save" to successfully save the changes made to the message block.
You can add any further blocks or flows for the buttons and fallback flow as needed.

FAQs

1) How do I upload social media content in headers?

You can add social media content by using a URL or variable that is already saved on social media, or you can directly upload it by using the upload button.

2) Can I add variables in the message block?
Yes, you can add variables by selecting "Add variables", the available variables for the message block will be shown in the variable picker.

3) What happens if a user does not respond to a message in a message block?
The configured fallback flow will be executed if the user does not respond to a message in the message block.

4) Can I add emojis or special characters to messages in a message block?

Yes, you can add emojis and special characters in the message block. Clicking on the body block will show the emoji option.

For further assistance or to raise feature requests related to Message block, please contact [email protected].