Facebook Ads Sync
This process facilitates the seamless synchronisation of customer data between BIK and your Facebook Ads account. It ensures that crucial information, such as audience changes, is accurately reflected in your Facebook advertising campaigns. We have enhanced the capability to sync customers from BIK Segments to custom ad audiences on Facebook. This synchronisation is essential for maintaining the consistency and efficiency of your advertising efforts across platforms.
How to Create Ads Audience in BIK:
Follow these steps to create an audience for Facebook ads:
Access Segments in BIK Dashboard: Navigate to the Segments section in your BIK dashboard.
Select or Create a Segment: Choose an existing segment or create a new one that you want to add as an ads audience.
Create Ads Audience: Click on the contextual dots and select “Create ads audience.”
Select Ads Account: Choose the Facebook Ads account to which you want to add the audience.
Add Audience Details: Provide the necessary details, such as the audience name, description, and sync interval (e.g., 5 or 10 days).
Create and Sync: Click on “Create & Sync” to successfully create and sync the ads audience.
Access Meta Ads Manager: Go to your Meta Ads Manager account and select the relevant ads account.
View Created Audience: Navigate to the Audiences page to view the ads audience created in BIK.
Create Lookalike Audience: You can also create a lookalike audience using the BIK ads audience.
FAQs
1) Do I need to manually update the audience in Facebook Ads after changes in BIK?
No, once the sync is set up, it will automatically update the audience in Facebook Ads according to the specified sync interval.
2) Can I sync multiple segments to different Facebook Ads accounts?
Yes, you can create and sync multiple segments from BIK to different Facebook Ads accounts by following the setup process for each segment and account.
3) Can I create a lookalike audience using BIK synced audiences?
Yes, you can create a lookalike audience in your Meta Ads Manager account using the audiences synced from BIK.
For further assistance or to raise feature requests related to Facebook ads sync, please contact [email protected].