To prevent Instagram business accounts from being marked as spam by Meta, we have introduced a rate-limiting feature for comment replies. By default, the limit is set to 5 comment replies per minute. This applies to all comment replies, including those from IG flows and PP automation comment replies. If a store wishes to change this limit or disable it, they must request assistance from our support team.

1. What is the purpose of Instagram rate limiting?

The rate limiting feature is designed to prevent Instagram business accounts from being flagged as spam by Meta. It helps reduce the chances of temporary restrictions or penalties on your account due to excessive comment replies in a short period.

2. What is the default rate limit for Instagram comment replies?

By default, the rate limit is set to 5 comment replies per minute. This includes replies generated by both IG flows and PP automation.

3. Can I customize the rate limit for my store?

You cannot change the rate limit directly. However, you can request a change or disable the rate limit by contacting our support team.

4. How do I request to change or disable the rate limit?

To request changes or disable the rate limit, please reach out to our support team or your account manager. They will assist you with configuring the limit according to your preferences.

5. What happens if I disable the rate limit?

Disabling the rate limit allows you to send an unlimited number of comment replies per minute. However, this increases the risk of your account being marked as spam or facing temporary restrictions from Instagram.

6. Does the rate limit apply to all types of comment replies?

Yes, the rate limit applies to all comment replies, including those triggered by Instagram flows and PP automation comment replies. This ensures that all interactions with customers on Instagram are managed within the rate limit.

For further assistance or to raise feature requests related to IG rate limit, please contact [email protected].