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Lead Collection & Retargeting on IG
Lead Collection & Retargeting on IG
Updated over a year ago

Overview

Convert your instagram followers and their engagement into actionable leads. Collect leads > Broadcast or Set up journeys to retarget them

Use cases

  1. Run a lead gen social media campaign like “Comment XYZ to sign up for the upcoming product launch” and collect leads of interested users

  2. Run a gamification/discount social media campaign like “Comment XYZ to get exclusive discounts” and collect leads of interested users. Broadcast or retarget them via journeys

Steps

  1. In an IG Journey, Create a Question Block (Ask phone, email)

  2. Crate a segment with Event = “Customer Acquired” and event property : “Popup/Source Category” = AskPhone / Ask email

  3. Alternatively, set up a journey for the above event

Library flows for quick access

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